Advertising is now a predominantly data and automated media buying ecosystem. We’ll develop a custom trading desk strategy to ensure you unlock the full power of programmatic buying with complete control and transparency that the large agency trading desks use. Within 90 days you’ll have an analysis of the media that is most important to your clients, meetings with at least five Demand Side Platforms (DSP), negotiations in place to start trading, full training about how to use the DSP. Best of all there’s no risk to hire a staff of programmatic experts.
Brill Media will trade on your behalf with complete buying transparency.
- Custom media buying analysis
- Demand Side Platform Recommendations
- Data Management Platform Recommendations
- Contract Negotiations
- Onboard Trading Services Within 90 Days
- Brill Media trades transparently for you
Building Your Trading Desk
Analyze Media Needs
Detailed analysis of your current media buys, partners, channels and performance.
Develop Business Strategy
Determine the business model and success metrics. Decide on service needs, media requirements and business outcomes.
Meet with vendors, negotiate contracts and launch. Look for technical compliment, cultural fit and value.
Run Media Campaigns
BrillMedia.co operates your DSP and DMP infrastructure with full transparency. In-house team members learn trading best practices.