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In yesterday’s New York Times a fantastic story is running about JP Morgan and the over 40…

Whether you are new to digital advertising, or you are taking another look at the ecosystem it 

The programmatic advertising industry is such a quickly evolving space. Companies come in and …

It’s the start of 2017, and never a better time to think about your programmatic strategy…

Robert Cialdini’s book Pre-Suasion is a wealth of knowledge for marketers. Early in the …

Agile Marketing is becoming important way for CMOs to operate their marketing organizations. …

Preparation is critically important to the success of an advertising campaign. The advertise…

Advertising is a tricky thing. It’s part art and part science. Programmatic advertisin…

I was recently approached by ClearCode.cc to discuss the differences between ad tech and marke…

According to a new white paper published by Digiday.com, you’ll be hearing a lot about Pe…