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Seven Things You Should Know About Digital Advertising This Year

To get ahead in 2018, many businesses will turn to digital advertising. That means buying space across websites, mobile apps and social platforms like Facebook where audiences are targeted with the help of specific information about their purchasing habits and interests.

Turn Your Small Business Into A DIY Ad Agency

As someone that manages dozens of Facebook ad accounts for clients and believes in the power of digital advertising, I know how important it is to have good data to run successful campaigns.

Ad Tech Spotlight: Cracking the Facebook-Google Duopoly

There is a major opportunity for small to midsize marketers to gain access to a host of best-in-class programmatic ad-buying capabilities, according to Robert Brill, founder and CEO of Los Angeles-based marketing firm BrillMedia.co.

Ad Tech Spotlight: Programmatic TV Push To Receive M&A Boost

One of the key benefits of adopting programmatic ad buying in the TV ecosystem is the ability to transact media on smaller budgets, bringing a wealth of new opportunities from the digital arena, according to Robert Brill, founder and CEO of Los Angeles-based marketing firm BrillMedia.co. 

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