Blog

How To Execute Marketing Campaigns
Think of marketing as the ability to dominate the conversation among your target audience so they remember your brand.

The Science Of Banner Advertising Effectiveness: Are Banner Ads Effective?
The big question is whether banner advertising really works. We look at scientific research to determine the answer.

Maintaining A Healthy Lifestyle Is Important For Entrepreneurs
As an entrepreneur, there’s an urgency about the work we do. Between client work, the sales process, and all the peripheral work that’s necessary to keep the business running (think contracts and accounting) you may imagine that there isn’t enough time in the day to get it all done, even with a team in place.

How To Develop Strategic Partnerships To Push Your Business Forward
A great way to grow a business is based on developing partnerships. Here are two ways to develop partnerships in your industry.

IFTTT Business Tools
IFTTT works with recipes as a way to define exactly where the content comes from, where it goes and what happens when it gets there.

Collect Email Addresses For Business
No matter your business, or the purpose of your site, chances are that capturing consumer information is going to be very important for your business

Branded Content On Facebook Live
Brands have been sponsoring Periscope live streams since 2015 through direct relationships with creators, and officially through Twitter since September 2016.

Restaurant Media Buying
“You’re the duopoly! You love marketing and you love food!” That’s the best type of call. A mutual contact recommended BrillMedia.co to an entrepreneur who is looking for marketing efforts immediately.

Entrepreneur Success Framework
Business owners and entrepreneurs bet on themselves. They have a vision. In some cases, they work to hire people smarter than them and work to delegate responsibilities.

Top Tools For Marketers
If you are responsible for marketing and advertising your business here are a few tools that I’ve used that really help with the work we do.

Programmatic Advertising Challenges
A lot has changed in online advertising and marketing over the past decade, so who better to talk to about the changes, challenges, and trends of these 2 industries than Robert Brill from BrillMedia.co.

Your Give Away Content Strategy
Today I’m going to muse on the work of building, laying foundation and growing organically. There are two schools of thought around marketing, and I’m looking to see if they actually work together, or whether they are diametrically opposed to each other.