How does a series of big concert venues across the country scalably and effectively advertise hundreds of concerts per year, and drive ticket sales?
Deploy targeted prospecting campaign reaching fans of artists, and genre fans. Deploy an allow-list of music site ad targeting specialized by genre. Run abandoned cart dynamic remarketing based on the last show page the consumer looked at.
$61 returned for every $1 spent in media for top artists in their genre. New arenas onboarded to participate in the program.
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