Local Concerts

Case Study

KPI

ROAS

1,016%

Sales

$249,042

Ad Spend

$24,501

Business Challenge

Help a local concert venue sell tickets to comedians, entertainers, musicians and bands. About half of the talent is not nationally recognized, so generate interest in 2nd or 3rd tier talent.

Solution

Hyperlocal targeting to people in the immediate area of the concert venue. Filter ads to people interested in the specific performers, and to fans of the genre.