Robert Brill, CEO of BrillMedia.co speaks to Street Fight Mag about why you should be using Demand Side Platforms (DSPs) for location advertising.
Advertising in 2020 is about the use of precision data, iterative learning, and the ability to be everywhere to a niche group of users.
In this article, Robert discusses the key elements of Demand Side Platforms, what they are, how they are integral for location-dependent advertisers, and how you can access them.