Blog
Digital Advertising Key Performance Indicators
Your key performance indicator (KPI) should be the closest thing that you can possibly get to a sale.
What Is A Demand Side Platform
What are DSPs and why are they important?
Checklist: 9 Must Know Items For A Successful Paid Media Launch
Make the most out of your paid media investment.
Is Your Paid Media Agency Accountable?
What does accountability look like for a paid media agency?
How Do You Differentiate Between Paid Media Agencies?
The differentiating factors are actually strategy and strategic thinking.
Should You Be Running Broad Facebook Targeting?
Facebook wants advertisers to run broad targeting.
Hire An Experienced Media Buying Team
Increase agency revenue and lock in your client relationships.
Digital Targeting Tactics: 11 Tips For Marketing Success
Get 11 tips, tactics, and targeting methods to grow your business using digital advertising.
High Consideration Purchase Consumer Journey Part 1
Do you want to know some examples of high consideration purchases?
A Low Consideration Purchase Consumer Journey
Do you want to know how brands get you to buy when you aren’t really looking for their product?
Consumer Journey Tracking
Why it’s so hard to track and trace a consumer journey?
Four Phase Consumer Journey
We take you through the four steps in the consumer journey.
